Journal Articles
Recherche et Applications en Marketing (French Edition)
Year : 2015
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https://hal-cyu.archives-ouvertes.fr/hal-02980028
Submitted on : Tuesday, October 27, 2020-1:25:25 PM
Last modification on : Friday, March 24, 2023-2:53:19 PM
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- HAL Id : hal-02980028 , version 1
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Inès Chouk, Sondes Zouaghi, Sophie Rieunier. Promoting organ donation through the ‘intensity of discussions’ with next of kin: role of superstition, taboo of death and personality variables. Recherche et Applications en Marketing (French Edition), 2015, 3, pp.109-127. ⟨hal-02980028⟩
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