Skip to Main content Skip to Navigation
Journal articles

Drivers of consumers’ resistance to smart products

Document type :
Journal articles
Complete list of metadatas

https://hal-cyu.archives-ouvertes.fr//hal-02980400
Contributor : Cybu Recherche <>
Submitted on : Tuesday, October 27, 2020 - 2:40:12 PM
Last modification on : Wednesday, October 28, 2020 - 3:34:37 AM

Identifiers

Collections

Citation

Inès Chouk, Zied Mani. Drivers of consumers’ resistance to smart products. Journal of Marketing Management, Westburn Publishers, 2017, 1-2, pp.76-97. ⟨10.1080/0267257X.2016.1245212⟩. ⟨hal-02980400⟩

Share

Metrics

Record views

9